Exhibition Overview

In order to thoroughly implement the spirit of speeches by President Xi at the previous CIIE and Summit of Heads of Government of China and Central and Eastern European Countries to build Zhejiang as the important window, further carry out the strategy of expanding imports put forward by the CPC Zhejiang Provincial Committee and the People’s Government of Zhejiang Province, Department of Commerce of Zhejiang Province and the People’s Government of Ningbo Municipality will hold 2021 Zhejiang International Import Commodity Fair at Ningbo International Conference & Exhibition Center from June 8-11. (Hereinafter referred to as ZIF)

As the supporting event for Zhejiang province to participate in the 4th CIIE, it aims to build Zhejiang’s never-ending CIIE. In the same period with China-CEEC Expo & International Consumer Goods Fair, the fair gives full play to the advantages of domestic market, promotes the factor mobility of goods and people, together to build a high-quality China-CEEC Expo & International Consumer Goods Fair. Combined with the building of key import platform, it aims to improve the import trade system, to create a world supermarket for imported commodities, which promotes the new development pattern as the domestic circulation as the mainstay, whereby domestic and foreign markets can boost each other.

Organization structure

2021 Zhejiang International Import Commodity Fair

June 8 -11

Ningbo International Conference & Exhibition Center

No.181 Huizhan Rd. Yinzhou Ningbo China

Excellent Fair Held in Zhejiang, Diversified Commodities from the World

Host

The Department of Commerce of Zhejiang Province

The People’s Government of Ningbo Municipality    

Undertaker

Zhejiang Broad International Convention &Exhibition Co.,Ltd.  

Event Background

In order to thoroughly implement the strategy of expanding imports put forward by the People's Government of Zhejiang Province, further expand the spillover effect of the CIIE, Ningbo Municipal People’s Government and Department of Commerce of Zhejiang Province will hold 2021 Zhejiang International Import Commodity Fair at Ningbo International Conference & Exhibition Center in June, 2021, themed by boosting homestays, tourism and pedestrian streets. As the supporting event of the 4th CIIE, the fair gathers Zhejiang provincial key imported commodity markets and key cross-border e-commerce platforms and building the distribution system for commodity products to enter the Yangtze River Delta and China markets, to create a "world supermarket" for Zhejiang's never-ending CIIE and imported commodities.

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About Zhejiang Province

Zhejiang Province is located on the southeast coast of China along the southern part of the Yangtze River Delta, has the permanent resident population of 58.5 million by the end of 2019, an increase of 1.13 million over the last year. In the past five years, Zhejiang's economic aggregate has risen to 6 trillion yuan, with an average annual growth rate of 6.5%. Adjacent to Shanghai, Zhejiang province has the natural geographical advantage of carrying on the spillover effect of CIIE. By the end of 2019, foreign investors (including those based in Hong Kong, Macao and Taiwan) have invested 68, 189 projects in Zhejiang, with the actual utilization of foreign investment amounting to US$226.32 billion, among which 642 projects invested by 187 Fortune Global 500 companies.

Advantages of imported industrial environment

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Participation of Zhejiang in CIIE

On the 3rd CIIE, there are total 61 major foreign investment projects with the total investment 10.9 billion US dollars. The intended purchase volume of Zhejiang Delegation maintains the top nationwide, up by 23.16% over the last year.

Event Highlights

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Serve the “Dual Circulation” pattern, Build the highland for import Trade

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Serve the implementation of the "dual circulation" development pattern, and implement the strategy of expanding imports

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Strengthen the professionalism of activities with a scientific exhibition model

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Advanced "Internet +" concept and online and offline interaction

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Public open day and encourage public involvement

Event Profile

Ningbo International Conference & Exhibition Center;The exhibition area of the event is about 10,000 square meters

Ningbo International Convention and Exhibition Center is a large-scale modern exhibition hall invested by Ningbo municipal government. It is located in the center of six districts of Ningbo City, with convenient transportation. It is 5km away from Hangzhou Ningbo and Ningbo Taizhou Wenzhou expressways, 10km away from Beilun port, the second largest port in China, and 20km away from Ningbo Shishe International Airport. National Highway 329 can be reached through Yongjiang tunnel.

The exhibition center covers an area of 1463 mu, with an investment of 700 million yuan in the first phase project, a construction area of more than 90000 square meters and a exhibition hall area of 57000 square meters; the investment of 400 million yuan in the second phase project, a construction area of more than 78000 square meters and a exhibition hall area of 34000 square meters. The exhibition center has beautiful appearance, grand momentum, wide space, complete functions and strong flavor of the times. In front of the main entrance, there are 123000 square meters of century square and welcome square. The environment is comfortable and beautiful. With advanced internal design, reasonable layout and complete supporting facilities, the exhibition hall is a large-scale intelligent modern convention and exhibition center integrating exhibition, exhibition, conference, business negotiation, catering, warehousing and other comprehensive service functions.

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6 Major Exhibition Areas

Exhibition Area of International Home Furnishing Brands

Exhibition Area of International Leisure Life

Exhibition Area of International Imported Food

Exhibition Area of International Intelligent Life

Exhibition Area of International Comprehensive Health

Exhibition Area of Key Import Platforms

Event Promotion

The event combines traditional media with new media to carry out promotion in an all-around way and through multiple channels for target exhibitors and purchasers, and rationally allocates marketing channels and information launch frequency.

Official broadcast media;Outdoor LED screen advertisement;Print media;We-media and Portal websites

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